What Is Marketing Pantry?

Marketing (Mar·ket·ing – noun)

1. the act of buying or selling ones produce or product in a market.

2. the total of activities involved in the transfer of goods from seller to consumer

Pantry (Pan·try – noun ;. pl. pantries)

1. a small room, or place, where ingredients, tools and recipes are stored.

2. a place used for preparation.

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The idea for Marketing Pantry comes from one marketing professional’s personal experiences within industry and university. From speaking to an array of people and clients over the years it became evident what most entrepreneurs, business owners and students value is their use of the internet for help with their marketing queries.

The availability of support and help they can obtain online often proves to be the spark or foundation for many successful projects in the future. However, despite there being many support sites for business start up companies, student forums and other disciplines there is very little out there all in one place for those interested in marketing.

MarketingPantry.com has been designed as a go-to website for individuals interested in all things marketing. The site covers the main areas of Advertising, PR, Digital Marketing, Strategy, Sales & Acquisition, Market Research and Branding. One section of the website provides support in the form of 101 guide to the common terms and concepts and their role in marketing while the second part of the website revolves around opinion and news in an exciting blog format.

So whether you are a student looking for the latest help or insight for an advertising project, a start-up company searching for branding tips and advice, an experienced marketer seeking debate on the latest news or just a general interested individual looking to learn more about the exciting world of marketing then Marketing Pantry is for you. The site hopes to provide you with all the ingredients you need to be successful in whatever marketing goal you pursue.

The long term goal of Marketing Pantry is to become an online community for marketers to discuss and share their campaigns, tools and stories, both successful and unsuccessful. The hope is that these insights can help others in executing new innovative ideas and new ways of marketing.

We hope you enjoy Marketing Pantry and the experience provides you with those vital ingredients or inspiration you require in achieving your marketing goals